Danny Fairbrass

Founder and Director of Korda

Danny Fairbrass is the founder and Director of Korda Developments. He started making leads in his parents kitchen in the early 90's, walking around Walthamstow Resevoir with a little black bucket, selling his leads to anglers. He has since gone onto to grow one of the leading brands in carp fishing, employing over 100 staff across Europe.

Key Stats

Name	Danny Fairbrass
Hometown	London
Occupation	Founder and Director Korda
UK PB Mirror	49lb 14oz
UK PB Common	48lb 12oz
Foreign PB	88lb
Favourite Venue	Elstow / Gigantica

Danny Fairbrass is founder and Managing Director of Korda. He started making leads in his kitchen 24 years ago. He first sold the leads out of two little black buckets, walking round Walthamstow Reservoirs in the early 1990s. It all changed when he took his 2oz and 3oz zip style leads to a couple of local tackle shops; there was clearly a demand for high quality leads and for different shapes and sizes, so Danny set about commissioning his own moulds and Korda was born.

Danny's carp fishing started on the club lakes in Essex, being a young lad meant he could only fish waters he could get to by bus or by bike. He caught his first double aged fifteen, a 10lb 4oz common from The Piggeries in Hadleigh, near his mum’s house. It took him six more years of fishing every weekend to catch his first twenty, a 21lb 14oz common from The Little Grange, also in Essex.

That was over 25 years ago. In the meantime his target fish have got heavier and so has he! Nowadays, Danny fishes a mixture of day-ticket waters like Walthamstow and Linear and zero-publicity syndicates. He chooses venues based on the stock and the lake itself. He has gone through the 'big is best' part of his carp fishing and now prefers somewhere with a nice atmosphere and affable members, rather than the dog-eat-dog world of the modern-day circuit water.

He also fishes abroad on a regular basis, starting in Holland more than 20 years ago, moving onto Belgium and then France. His favourite water of all time is Lac Du Der Chantecoq, a 16,000-acre reservoir in the Champagne region.

An incredible result, filming Thinking Tackle OD Season 3, Episode 1.

Danny's time is very loosely divided between his personal life, his work commitments with Korda, Guru, Embryo, Gigantica, filming on projects such as Masterclass and Thinking tackle, and of course, his own personal fishing away from the public eye.

We are proud to have Danny as the face of Korda, he leads by example and his love passion for carp angling that can only be admired. He has a passion to help others and his soul aim for Korda is to help people catch more carp. All of Danny’s films can be found on Korda YouTube.